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By Ariel Rule No Comments yet

Unlocking the Secrets of Google’s Local Algorithm: A Webinar with Andrew Shotland

screen-shot-2017-01-23-at-11-54-37-amWant to register for our webinar with Andrew Shotland? Click right here.

Even for seasoned marketers, Google has a way of making us feel like we’ve been thrust into a labyrinth with no map for navigating our way around.

This is especially the case when it comes to Local SEO.

As it stands, Local SEO is a bit paradoxical and thus controversial for many.

For those of us who have fallen down the rabbit hole of Google’s local search algorithm, you’re quick to learn that it doesn’t operate completely within the same rules as standard SEO.

But, without much explanation from Google, there are also some rules that still apply and a few new things added in.

How’s that for confusing?

Perhaps, like many others, you have asked this question:

How does Google’s Local Algorithm really work? (more…)

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By Stephen Alemar No Comments yet

Why We All Need HTTPS & How We Ensure It’s Everywhere

thumb-1Everybody likes to feel secure. It’s a pretty simple and universal truth. We like to feel secure in our homes, in our cars and in our neighborhoods. Addressing our concerns in these environments has also been pretty straightforward. We put locks on our doors, added airbags to cars, and have police officers walk our streets. But there’s another place we want to feel safe, where addressing our need for security has been a little less straightforward — the internet. (more…)

By Ariel Rule No Comments yet

The True Cost of Running Your Websites On WordPress

It’s been a good year to be a digital marketing agency. With updates from Google like the newly instituted push for sites to have SSL and updates to the AdWords platform, businesses have finally started to understand the importance of having a purpose-driven online presence.

This has many business owners turning to web and marketing experts, like yourself, to help them create a better, more holistic online reach so they can focus on the thing they love most — their business.

For most digital agencies, creating this online presence often starts with building or redesigning a website. And many agencies turn to the popular CMS WordPress to accomplish this task.

WordPress has proven to be an excellent open source tool that allows people to build blogs and finally get online.

However, for agencies that build multiple sites for SMBs, WordPress isn’t always the easiest to work with. (more…)

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By Shoshana Brickman No Comments yet

HTTPS Now…Because Nobody Wants a Warning from Google

https_thumbnailThe last thing any of us wants is a warning from Google. It’s kind of like being reprimanded while crossing the street on a red light. You know you deserve it, you know you should have waiting for the light to turn green, but you thought it was safe. It’s embarrassing when such things happen to others, and downright devastating when they happen to you. (more…)

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By Stephen Alemar 5 Comments

Introducing Duda’s New Responsive Website Builder

responsive website builderFor the past 10 months, our amazing product team essentially stopped the presses so they could focus on one thing. It wasn’t a new feature. It wasn’t a new template design. It wasn’t even so they could fix bugs. No. It was for a much, much bigger reason than any of those. We put almost everything on hold so we could rebuild Duda’s responsive website builder in a way that would make site building faster, the user experience more intuitive and, ultimately, you a more successful web professional. We couldn’t be more excited to introduce you to your new Duda website. Let’s dive in. (more…)

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By Shoshana Brickman No Comments yet

Why React Was the #1 Choice for Our New Website Builder

Facebook ReactWe’re Using React – And We’ve Got a New Website Builder to Show for It!

Big things are happening here at Duda. In a few days, we’ll be launching a brand new version of our responsive website editor, one that’s faster and sleeker than before. Our new editor has all the same capabilities as the old one, along with plenty of new functionalities, a shiny new interface, and a world of possibilities. (more…)

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By Ariel Rule 1 Comment

Duda Versus The Top 3 WordPress Contact Form Plugins

duda_plugin_vs_wordpress_2As a web designer or agency owner, time and experience have likely taught you that designing websites for small businesses does not mean it’s a small job.

As algorithms and online search habits have changed, web designers have had to be even more conscientious of how to design sites that have the potential to do well on Google and convert customers better.

It’s no easy task.

And if you’re designing on a CMS platform like WordPress, there is often more troubleshooting involved than we’d like in things that should be simple. I would know. I’ve worked with and built many websites using WordPress, so I know the hiccups that sometimes come with WP.

Something like adding and designing a contact form for various pages can add up to a lot more time than expected.

With that being said, WordPress has some easy-to-use contact forms plugins. Today, I’ll list the top three options available and how they stack up to Duda’s built-in contact form. (more…)

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By Ariel Rule 3 Comments

WordPress Was Never Meant For Small Businesses

wordpress_was_never_meant_for_small_businesses_1For anyone who has been around the world of WordPress for any length of time, it comes as no surprise to hear the statistic that about 25 percent of all websites are built on the platform. As far as market share goes, that’s rather impressive. (more…)

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By Shoshana Brickman No Comments yet

What Else Needs to Happen For Website Personalization to Be On Every Site

website_personalization_to_be_on_every_siteIf you remember watching Cheers on TV, you’ll know that one of the best parts of the show was the theme song at the beginning. The song was “Where Everybody Knows Your Name” and it even made it to the billboard charts. In a nutshell, the song reflected the show’s general feel-good feeling: that life is nicer when there is a place you can visit, every day or every now and then, where people greet you by name.

Fast forward to the internet in 2016, and there are few places that people visit where they are known by name. The personal touch that was part and parcel of Cheers simply doesn’t exist on the internet. I mean, Facebook may greet you when you log in, but your average website does not. (more…)

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By Stephen Alemar No Comments yet

Google & Duda Webinar: Adaptive Web Design Best for Sky-High Conversion

by-device_adwords_2If you’re providing Google AdWords as a service to your clients, you’re probably more than aware of recent changes in the platform regarding the text format of ads and a new by-device bidding system (which you should be taking full advantage of). But did you know that it could all be for nothing if you’re not leveraging adaptive web design (the ability to customize sites by device type instead of just reformatting for screen size) to maximize conversion on your landing pages? To tell you all about it and lay out some best practices, the guys from Google sat in on a webinar with Duda.

(more…)