We create amazing technology that connects small businesses with their customers.
Duda sprang from the introduction of one of the most revolutionary devices of the 21st century: the smartphone. Amir Glatt and Itai Sadan, friends since college and SAP co-workers, were doing what most tech lovers were doing in early 2008 - drooling over the release of the first iPhone. But it quickly became apparent to them that browsing websites on the phone was not a great experience.
A few large companies were quick to take advantage of this by offering a mobile-optimized website. Small businesses, however, were challenged to do so because of a lack of resources or technical know-how. That's when Duda was born with the mission to make the mobile web friendly for all. As time passed, this mission evolved to accommodate the multi-screen world and morphed into a broader ambition to create amazing technology that connects small businesses with their customers.
But what about the name?
Oh, Duda? Duda is a variation of "Dude", who just happens to be the main character in one of our fave movies of all time: The Big Lebowski. You should watch it with us sometime. Look out for that ferret!